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[Furniture or household goods] For each type of good that you purchased online in the past 12 months, what was the primary reason that you made these purchases online rather than in a local store?
Reason for buying furniture online rather than locally · Asked in 1 wave, 2016 · 1,580 responses · weighted estimates computed from individual responses
| Group | Convenience | Better price | Better quality | Not available in local stores | Other reason | n | MoE | |
|---|---|---|---|---|---|---|---|---|
| All respondents | 41% | 40% | 3% | 12% | 3% | 1580 | ±3 | |
| 18–29 | 43% | 39% | 6% | 11% | 2% | 205 | ±9 | |
| 30–44 |
SHED 2016 · US adults 18+. Shares of people who gave an answer. n is unweighted; ± is the 95% margin of error at 50% from the weighted effective sample. Groups with an effective sample under 50 are grayed; under 20, hidden.
| Poll | Field dates | Mode | Respondents | Responses |
|---|---|---|---|---|
| SHED 2016 | 2016-10-01 to 2016-10-31 | web | 6,610 | 1,580 |
| 42% |
| 42% |
| 2% |
| 12% |
| 2% |
| 366 |
| ±6 |
| 45–64 | 38% | 44% | 2% | 13% | 3% | 637 | ±5 |
| 65+ | 46% | 28% | 2% | 16% | 7% | 372 | ±6 |