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Using the skin tone palette below, please select the option that most matches your skin tone. NOTE: Please see the 2024 Codebook for more information on this variable. This variable originates on the GSS Next follow-on, and should not be analyzed without the GSS Next-specific weights WTSSPS_NEXT or WTSSNRPS_NEXT
Self-reported skin tone · Asked in 1 wave, 2025 · 1,064 responses · weighted estimates computed from individual responses
| Group | 1 - lightest | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 - darkest | n | MoE | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| All respondents | 15% | 18% | 8% | 30% | 13% | 7% | 4% | 1% | 2% | 1% | 0% | 0% | 1064 | ±5 | |
| Urban |
General Social Survey 2024: GSS Next follow-on · US adults 18+ who completed the 2024 GSS interview and then this web follow-on (weighted to the adult population). Shares of people who gave an answer. n is unweighted; ± is the 95% margin of error at 50% from the weighted effective sample. Groups with an effective sample under 50 are grayed; under 20, hidden.
| Poll | Field dates | Mode | Respondents | Responses |
|---|---|---|---|---|
| General Social Survey 2024: GSS Next follow-on | 2025-08-20 to 2025-10-21 | web | 1,065 | 1,064 |
| 12% |
| 20% |
| 9% |
| 34% |
| 7% |
| 8% |
| 5% |
| 2% |
| 2% |
| 1% |
| 1% |
| 0% |
| 274 |
| ±9 |
| Suburban | 16% | 19% | 8% | 27% | 15% | 6% | 4% | 1% | 2% | 1% | 0% | – | 615 | ±6 |
| Rural | 14% | 11% | 8% | 37% | 16% | 6% | 6% | 1% | 1% | 0% | – | – | 175 | ±10 |