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Personal trust in business and industry or in major private companies on a 0-10 scale; the target wording differs slightly between 2018 and 2021.
AI-matched An AI model grouped these questions and mapped their answers onto shared categories, and a second AI review checked and corrected the grouping and mapping. No person has checked it: compare the question wordings and the answer mapping below before reading the lines against each other.
Latest: 27% answered “Low trust” in GSS: Trust in business and industry, 2021.
Shares of people whose answer maps onto these categories (non-answers and answers outside the scale are left out), because surveys differ in whether they offer “don’t know.” Each point is one survey wave at the middle of its field period. Lines from different surveys are never spliced together.
| Line | Question | Match | How answers map |
|---|---|---|---|
| GSS: Trust in major private companies in America | Trust in major private companies in America Using the following scale ranging from 0 to 10, where 0 means … No trust at all… and 10 means … Complete trust… , please indicate how much trust you personally have in major private companies in America? Caveat: Target is 'major private companies in America', not 'business and industry'; the wording is slightly different | equivalent | 0 - no trust → Low trust; 1 → Low trust; 2 → Low trust; 3 → Low trust; 4 → Moderate trust; 5 → Moderate trust; 6 → Moderate trust; 7 → High trust; 8 → High trust; 9 → High trust; 10 - complete trust → High trust |
| GSS: Trust in business and industry | Trust in business and industry How much do you trust business and industry? Caveat: Reference wording: 'business and industry' | identical | 0 - no trust → Low trust; 1 → Low trust; 2 → Low trust; 3 → Low trust; 4 → Moderate trust; 5 → Moderate trust; 6 → Moderate trust; 7 → High trust; 8 → High trust; 9 → High trust; 10 - complete trust → High trust |